Aboalhassan Hosseini; Mehdi raoof
Abstract
This research has been done to investigate the effect of gamification on employees' motivation and loyalty. This work is a strategic, experimental and applied research and the data have been collected using a questionnaire. The statistical population of this research includes all Babolsar branch of Family ...
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This research has been done to investigate the effect of gamification on employees' motivation and loyalty. This work is a strategic, experimental and applied research and the data have been collected using a questionnaire. The statistical population of this research includes all Babolsar branch of Family clothing (Yalit) sales staff in 2018. All sale staffs were questioned in this study, in which 15 of them were in the experimental group and 15 were in the control group. At first, each group was subjected to pretest and then, the gameplay test was performed for a week and at the end, a post-test was performed. In this research, gameplay was considered as an independent variable and motivation and loyalty were considered as dependent variables. To test the research hypotheses, Unpaired or paired test or paired was used. The results showed that the use of gamification had a positive effect on the motivation of sales staff. In the second hypothesis, the result showed that the gamification has a significant positive effect on the employee's loyalty.
Mohsen Alizadeh Sani; Abolhasan Hosseini; Amir Tabassomi
Abstract
At present, after the financial, social and human capitals, psychological capital can be as a source of sustainable competitive advantage for organizations. Positive psychological capital, is a relatively new concept that today enterd in the field of organizational behavior from ...
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At present, after the financial, social and human capitals, psychological capital can be as a source of sustainable competitive advantage for organizations. Positive psychological capital, is a relatively new concept that today enterd in the field of organizational behavior from positive psychology and remembered as a competitive advantage . This capital is expandable and provides good potential for excellence in employee performance. The aim of this study was to investigate the impact of welfare facilities on the promotion of positive psychological capital by quasi-experimental study of positive psychological capital changes in staff, before and after using welfare facilities, by Luthans questionnaire (2007). The population of this study includes employees of National Iranian Oil Company that have used services of Mahmoodabad recreational and training complex in in the first six months of 2016. The results of the random sample (344 people), show that the dimensions of positive psychological capital has increased significantly.
